Web design for Physiotherapists

Websites that get patients through the door

When someone tweaks their back or rolls an ankle, they want help fast — and they usually start with a search. Your website is where they decide whether your clinic understands their injury and can get them booked in this week.

We build physio websites that answer the questions people actually ask, from sports injuries and post-op rehab to back and neck pain, headaches and NDIS or work-cover care. We show your practitioners and their qualifications, make your rebate and private-health details clear, and put online booking front and centre so a first appointment is only a tap away.

And because we handle the whole picture — design, build, hosting, business email and SEO — you get one Melbourne team looking after everything, so you can stay focused on hands-on care, not your website.

Built for you

What a physio website needs

The details that turn an physiotherapy clinic website from a digital business card into something that actually brings in work.

Easy online booking

A clear "Book online" button linked to HealthEngine, HotDoc or Cliniko, so patients in pain can grab the next available slot without playing phone tag with reception.

Condition & treatment pages

Sports injuries, back and neck pain, post-surgical rehab, headaches, dry needling and clinical Pilates — each explained so patients (and Google) find exactly the help they need.

Practitioner profiles

Photos, special interests and AHPRA registration for each physio, so patients can choose the right person and feel confident before they arrive.

Rebates & funding made clear

Private-health extras and on-the-spot HICAPS claiming, plus EPC, NDIS, TAC and WorkCover referrals — laid out so patients know what they can claim.

Found on Google locally

Local SEO for "physio near me" and "sports physio [suburb]", plus a Google Business Profile so injured locals find your clinic first.

Trust that converts

Genuine Google reviews, clear locations and hours, and helpful rehab content that shows your expertise and turns visitors into booked appointments.

Christopher Swinnerton, Founder of Swinn Digital
Christopher Swinnerton Founder & Director

About us

Meet the person behind your site

Swinn Digital is a boutique Melbourne studio — no account managers, no hand-offs, no jargon. Just one person who designs, builds and looks after your website, from the first chat to launch and beyond.

Our office is based in Ringwood East, in Melbourne's eastern suburbs — so you've always got a genuinely local team behind your website.

  • No offshore team — it's all done right here
  • You deal with me directly, every step of the way
  • What you see is what you get — no surprises
More about us

Pricing

How much does a website cost?

For most small businesses it lands between free — on a low monthly plan — and a $2,499 custom build, with fully bespoke projects quoted to scope. Every option includes hosting and support.

Basic

For sole traders starting out, cafés wanting a refresh and tradies who just need to be found.

Free build

+ $49/month · 12-month term

  • A free, professionally-built website
  • Clean, templated design
  • SEO-optimised & fast to load
  • One contact form
  • Fast, secure Australian hosting
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Business

For growing businesses, accountants and law firms who've outgrown a one-pager.

$2,499 build

+ $49/month · 12-month term

  • Everything in Basic
  • A custom design built around your brand
  • A full multi-page website
  • Google Business Profile & Analytics set up
  • Enquiry forms & lead capture set up
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Bespoke

For complex, bespoke websites that need custom features and design.

Let's talk

tailored to your project

  • Fully custom design & development
  • Advanced features & integrations
  • Hosting, maintenance & support included
  • Priority support from our team
  • The whole thing, managed for you
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All prices in AUD. Hosting terms are a 12-month commitment. Not sure which fits? Tell us about your business and we'll recommend the right one.

FAQ

Frequently asked questions

Can you connect my site to Cliniko or an online booking system?

Yes. We integrate your website with Cliniko, HealthEngine, HotDoc or similar, so patients can view availability and book their own appointment online — which captures the many people who search for a physio outside clinic hours.

Can you build pages for specific injuries and conditions?

Definitely. Condition pages for things like lower-back pain, rotator-cuff injuries, ACL rehab and tension headaches answer the exact questions patients type into Google, which brings the right people to your clinic and helps you rank.

Will my website help me get found for "sports physio near me"?

That's central to what we do. We build local SEO around your suburbs and specialties, set up your Google Business Profile, and structure your service pages so you appear when someone nearby searches for a physio or sports injury clinic.

Can we show private-health rebates and HICAPS on the site?

Yes. We make your private-health extras, on-the-spot HICAPS claiming and any EPC, NDIS, TAC or WorkCover options easy to find, so patients understand what they can claim before booking.

Can each of our physiotherapists have their own profile?

Of course. We create individual profiles with photos, special interests and AHPRA details, so patients can pick the practitioner who best suits their injury and feel comfortable before their first visit.

How much does a website for a physio clinic cost?

Most clinics sit in our Business package — a fixed $2,499 build with a custom design, online booking and pages for each service — or a bespoke quote for multi-location practices. Hosting and support are always included, and you'll get a clear price before we start.

Ready to grow your business online?

Tell us about your business and we'll map out the right plan — from domain and design to launch, SEO and ongoing support.